The Fashion at SF Pride was Amazing!
Last week the 53rd annual San Francisco PRIDE Parade and Celebration happened all throughout downtown, and City Style was back once again with all your best dressed revelers and party seekers.
Starting off strong with this trio of fierce Femmes I encountered whilst queued up for the celebration area
SF PRIDE always has a theme, and this year it was “Looking Back and Moving Forward.” The entire area surrounding City Hall, the Asian Art Museum, and the courthouse is fenced off for a two day long block party bookended by the Trans March, (Friday) the Dyke March (Saturday) and the PRIDE Parade on Sunday morning.
Sparkly Saturday style by the main stage
Sweet and dandy
This year’s parade had over 200 individual contingents participating in it, causing folks from all over the Bay Area, California, and world to come out to the city and show their support. There were so many fabulous outfits this year! I did my best to chase them down and photograph them all, so it’s a good thing the many years of running to catch the MUNI bus has seasoned me well.
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Pretty in Prints: besties in coordinating vintage inspired looks
Preppy PRIDE: this look has it all: style, function, and ease
City Slickers in front of City Hall
These two needed no help with their posing
Professional dancer @pti_allgold and a friend at the celebration site
Cooler weather than past years meant lots of cool outerwear sightings
(Consensually) “Feeling” the love at SF PRIDE
Some of the baddest B’s at SF PRIDE 2023
On Sunday afternoon the city traditionally throws a VIP party. It’s usually held inside City Hall, but this year it was relocated to the Asian Art Museum.
Onto the VIP Party, where I immediately bumped into this statuesque beauty
It was so cool to attend a party inside of the museum! There was a rockin’ live band all dressed up in throwback vintage outfits, which kind of made me think of Dr. Teeth and the Electric Mayhem from The Muppet Show, but it worked. Some folks are just… kind of muppety, your author included.
Located at the Asian Art Museum, I ran into a lot of cool folks, including your BAS EIC Stuart Schuffman & wife Kayla (pronounced Ky-Luh) Brittingham
Oh! Speaking of Muppet-y folks, I even ran into our Editor in Chief Mr. Broke-Ass Stuart himself having a great time with his wife and friends. We were chatting by the bar when we both encountered this very chic dog and his “personal assistant,” aka hu-mom, enjoying the party.
I even met this fab pup and his matching mum!
Welcome to the Dollhouse: Everyday is a Barbie World during PRIDE month
Ah, and at the end of the second day, when the wind picks up and the party dies down, you know it’s time to head across town to the next event and dance your a$$ off.
I then ventured off to El Rio, for my most favoritest queer Sunday dance party hosted by Drag Queen of the Year Nikki Jizz
Whether you end up in the Castro, Mission, or even if you stay downtown, the real parties are always at night on PRIDE weekend and this year’s selection did not disappoint.
You might remember this cutie from my City Style coverage of SF PRIDE last year – he’s made my best dressed list for 2 years in a row!
I even ran into some familiar faces!
City Gworl: boots covered with tiny stuffed animals that Caresha and JT would approve of
What to wear to San Francisco PRIDE:
The weather is usually just starting to get great this time of year in San Francisco and you can expect a lot of sunshine during the daytime, so it’s a great opportunity to show some skin and have fun with your outfits. Not pictured in the photo below is the sheer, organza bomber jacket I kept on me to prevent sunburn, and getting a chill from sudden gusts of wind.
Your author serving Grimace on SF PRIDE day 1, Saturday
I wore another sheer, Stevie Nicks-style tunic on Day 2, along with some flared pants that were very similar to having on tights – definitely the best of both worlds. I definitely suggest covering at least one half of your body, be it either your arms or your legs because here in San Francisco you can experience all four seasons in one day, so it’s a good idea to dress accordingly.
Gold Dust Woman: Your author on SF PRIDE Day 2, Sunday
Other tips:
- Wear practical shoes: My platform combat boots were perfect for the occasion! I would not recommend wearing any sort of heels, flip flops, flat sandals, or dress shoes. Just like at a music festival, you’ll be on your feet all day so the more comfortable your feet are the better. Notice how many seasoned PRIDE goers in this article wore practical, yet very stylish shoes. They all know exactly what they’re doing, so follow their perfect examples!
- There are no lockers! And always be wary about leaving unattended items in your parked car in San Francisco, so be prepared to carry everything you need on you.
- No large backpacks: That being said, anything that’s bigger than the dimensions of stadium approved clear bags will not be allowed in. There was a literal pile of backpacks near the entrance gates – don’t lose your stuff at PRIDE!
- The more flamboyant, the better: Now is your chance to experiment with neon colors, cosplay, costumes, wigs, glitter, and rainbows of course. You name it, anything goes fashion wise at PRIDE. Take advantage of the situation to be super creative and express yourself via a fabulous alter ego!
- It gets cold around 5-6pm. And by cold, I mean cold because the wind that picks up can be pretty unforgiving. Plan your arrival and departure schedule accordingly, because you don’t have to believe me, but you will remember this article when you’re a Pride-sicle next year if you don’t bring a jacket!
Looking forward to another fun and safe PRIDE in 2024!
Ah, another PRIDE month! The older I get, the more glad I am that I’m able to make it back out to the festivities downtown every year. I want to say a big thanks to San Francisco PRIDE for having me scope out all their best fashionistas and to the Asian Art Museum for hosting such a great VIP party.
This is exactly the sort of event that makes City Style as unique of a column as it is – it’s as uniquely San Francisco as SF PRIDE itself! I have no doubt that “love will keep up together” not only until next year, but for many years, and generations to come.
Howdy! My name is Katy Atchison and I'm an Associate Editor for Broke-Ass Stuart.
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