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The Target Gig Workers Strike Is Coming

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Gig workers for the Target same-day delivery app Shipt are getting shifted out of nearly half their pay under a draconian new pay structure, and they’re asking you to support their strike and lay off that app this week. Vice reports that Target’s gig workers who deliver orders for Shipt are going on a one-day strike on Wednesday, July 15, so if you order crap online from Target, well, please don’t do it that day. 

The one-day strike is to protest a new algorithmic pay structure that workers say slashes their wages by anywhere from 30%-50%. This so-called “blackbox pay model” pulls unexpected changes to their pay all of the time — even amidst a pandemic — and slashes their pay even further than the sub-minimum wage money they’re making now.

“This seismic company shift is occurring at the same time that its shoppers — essential workers taking unprecedented risks during this pandemic — are already suffering significantly,” the delivery workers said in a statement on Medium. “At the same time Shipt — a corporation profiteering off consumer fears during this pandemic — is experiencing obscene increases in its sales.

“This action is simply wrong. We, Shipt’s shoppers, cannot and will not accept this attempt to slash our pay as we risk our lives and the lives of our families during this pandemic. Thus, on July 15th, Shipt shoppers will be walking off. We ask that you join us in boycotting Shipt and send the message that profiteering off shoppers and customers is unacceptable.”

Shipt is a sort of Instacart competitor that has about 100,000 gig workers nationwide, and according to Vice, has brought on about 10,000 more during all the unemployment of the COVID-19 economic downturn. But as tech companies that profit  from the pandemic become even more ruthless with their underpaid gig workers, let’s not  buy stuff online from Target on Wednesday to make sure these workers aren’t left with the Shipt end of the stick.


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Joe Kukura- Millionaire in Training

Joe Kukura- Millionaire in Training

Joe Kukura is a two-bit marketing writer who excels at the homoerotic double-entendre. He is training to run a full marathon completely drunk and high, and his work has appeared in the New York Times and Wall Street Journal on days when their editors made particularly curious decisions.